Capital One Services, LLC (20240303721). NFC ENHANCED AUGMENTED REALITY INFORMATION OVERLAYS simplified abstract
NFC ENHANCED AUGMENTED REALITY INFORMATION OVERLAYS
Organization Name
Inventor(s)
Jeffrey Rule of Chevy Chase MD (US)
Kaitlin Newman of Washington DC (US)
NFC ENHANCED AUGMENTED REALITY INFORMATION OVERLAYS - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240303721 titled 'NFC ENHANCED AUGMENTED REALITY INFORMATION OVERLAYS
The abstract of the patent application describes a system that uses near-field communication (NFC) and a product selection system to overlay relevant product information in augmented reality based on user profiles.
- User authentication into an application or user profile is required.
- User profile information is used to determine relevant products for the user.
- Information related to the relevant products is displayed to the user in augmented reality.
- This system aims to enhance the overall shopping and in-store experience for users.
Potential Applications: - Retail stores can use this technology to provide personalized product information to customers. - Marketing companies can utilize this system for targeted advertising based on user profiles. - E-commerce platforms can enhance the online shopping experience by integrating augmented reality product information.
Problems Solved: - Improves user experience by providing relevant product information in augmented reality. - Increases user engagement and interaction with products. - Enhances the efficiency of product selection and decision-making for users.
Benefits: - Personalized shopping experience for users. - Increased user satisfaction and engagement. - Improved marketing and advertising strategies for businesses.
Commercial Applications: Augmented Reality Product Information System for Enhanced Shopping Experience
Questions about the Technology: 1. How does the system determine which products are relevant to the user? 2. What are the potential privacy concerns associated with using user profiles for product selection?
Original Abstract Submitted
various embodiments are directed to overlaying relevant product information in augmented reality via the use of near-field communication (nfc) and a product selection system. a user may authenticate into an application or user profile. information about the user in the user profile may be used to determine which products are relevant to the user. information related to the relevant products may then be displayed to the user in augmented reality, which improves at least the overall shopping and in-store experience.