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18828898. PERSONALIZED SHIPPING LABELS WITH CUSTOMIZABLE CONTENT (Walmart Apollo, LLC)

From WikiPatents

PERSONALIZED SHIPPING LABELS WITH CUSTOMIZABLE CONTENT

Organization Name

Walmart Apollo, LLC

Inventor(s)

Varshit Gupta of Sunnyvale CA US

Nir Rostoker of Redmond WA US

PERSONALIZED SHIPPING LABELS WITH CUSTOMIZABLE CONTENT

This abstract first appeared for US patent application 18828898 titled 'PERSONALIZED SHIPPING LABELS WITH CUSTOMIZABLE CONTENT

Original Abstract Submitted

Examples provide personalized shipping labels with dynamically customized content. Package-related data associated with an item to be shipped to a user is obtained from one or more data sources. The package-related data is analyzed with ambient data using a set of rules. Customized content predicted to be of interest to the user is generated. The customized content includes content printed on available space in the shipping label and/or dynamically customized content linked to a customized content code, such as a quick response (QR) code printed on the label within carrier-specific available space on the label. The dynamically customized content is updated in real-time in response to updates in the package-related data, such as changing events, the recipient's location, and/or the user scanning the code. The content linked to the content code can updated during package transit before the package is delivered or after receipt of the package by the recipient.

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