Snap inc. (20240338741). SELECTING COLOR VALUES FOR AUGMENTED REALITY-BASED MAKEUP simplified abstract

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SELECTING COLOR VALUES FOR AUGMENTED REALITY-BASED MAKEUP

Organization Name

snap inc.

Inventor(s)

Riccardo Boscolo of Culver City CA (US)

Jean Luo of Seattle WA (US)

Vincent Sung of Los Angeles CA (US)

Ibram Uppal of Woodland Hills CA (US)

SELECTING COLOR VALUES FOR AUGMENTED REALITY-BASED MAKEUP - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240338741 titled 'SELECTING COLOR VALUES FOR AUGMENTED REALITY-BASED MAKEUP

The present disclosure involves a system for providing make-up based augmented reality content, including receiving a request to present augmented reality content associated with a captured image of a user's face, accessing an augmented reality content item for applying makeup to the face, receiving user input selecting a region of the face, determining color or contrast values for available makeup products for the selected region, and presenting an interface element for user selection of color or contrast values.

  • Program and method for providing make-up based augmented reality content
  • Receiving requests for augmented reality content associated with a user's face image
  • Accessing augmented reality content for applying makeup to the face
  • User input selection of a specific region of the face
  • Determining color or contrast values for available makeup products for the selected region
  • Presenting an interface element for user selection of color or contrast values

Potential Applications: - Virtual makeup try-on applications - Beauty and cosmetic industry for product testing and promotion - Virtual beauty consultations and tutorials

Problems Solved: - Allows users to virtually try on makeup products before purchasing - Enhances user experience in selecting makeup products - Provides a realistic visualization of makeup application on the face

Benefits: - Improved user engagement and interaction with makeup products - Personalized makeup recommendations based on user preferences - Cost-effective virtual makeup trials without physical product usage

Commercial Applications: Title: Virtual Makeup Try-On Technology for Beauty Industry Description: This technology can be utilized by beauty brands, retailers, and virtual beauty platforms to enhance the online shopping experience, increase customer satisfaction, and drive sales.

Prior Art: Prior art related to this technology may include existing virtual try-on applications in the beauty industry, facial recognition technology for makeup application, and augmented reality beauty filters in social media platforms.

Frequently Updated Research: Research on advancements in augmented reality technology for virtual makeup try-on applications, user experience studies on virtual beauty consultations, and market trends in the beauty industry related to virtual makeup trials.

Questions about Make-Up Based Augmented Reality Content: 1. How does this technology improve the user experience in selecting makeup products? - This technology allows users to virtually try on makeup products, providing a realistic visualization of how the products would look on their face before making a purchase decision. 2. What are the potential commercial implications of virtual makeup try-on technology in the beauty industry? - Virtual makeup try-on technology can enhance online shopping experiences, increase customer engagement, and drive sales for beauty brands and retailers.


Original Abstract Submitted

aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for providing make-up based augmented reality content. the program and method provide for receiving a request to present augmented reality content in association with a captured image depicting a face of the user; accessing an augmented reality content item associated with applying makeup to the face and configured to generate a mesh for tracking plural regions of the face; receiving user input selecting a region; determining at least one of a range of color values or a range of contrast values relating to available makeup products for the selected region; and presenting an interface element in association with the face, the interface element for user selection of at least one of a color value within the range of color values or a contrast value within the range of contrast values.