Snap inc. (20240241617). PROVIDING CONTEXTUAL DATA FOR CANDIDATE MESSAGE RECIPIENTS simplified abstract

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PROVIDING CONTEXTUAL DATA FOR CANDIDATE MESSAGE RECIPIENTS

Organization Name

snap inc.

Inventor(s)

Nathan Kenneth Boyd of Los Angeles CA (US)

Imani Ritchards of Los Angeles CA (US)

David Phillip Taitz of Los Angeles CA (US)

PROVIDING CONTEXTUAL DATA FOR CANDIDATE MESSAGE RECIPIENTS - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240241617 titled 'PROVIDING CONTEXTUAL DATA FOR CANDIDATE MESSAGE RECIPIENTS

The present disclosure involves a system and method for providing contextual data for candidate recipients of a message.

  • Receiving an indication of first user input to select recipients for a message.
  • Determining a first set of candidate recipients with active content collections and a second set with available location data.
  • Displaying a recipient selection interface with cells for each candidate recipient, differentiated based on their characteristics.
    • Key Features and Innovation:**
  • System for selecting message recipients based on active content collections and location data.
  • User-friendly interface for choosing recipients with differentiating characteristics.
    • Potential Applications:**
  • Targeted messaging based on recipient's interests and location.
  • Enhanced user experience in selecting message recipients.
    • Problems Solved:**
  • Difficulty in selecting relevant recipients for messages.
  • Lack of context in messaging leading to ineffective communication.
    • Benefits:**
  • Improved message targeting.
  • Increased engagement with recipients.
  • Enhanced user satisfaction.
    • Commercial Applications:**
  • Marketing campaigns targeting specific demographics.
  • Location-based promotions for businesses.
    • Questions about the Technology:**

1. How does the system differentiate between candidate recipients with active content collections and location data? 2. What are the potential privacy concerns related to using location data for message targeting?

    • Frequently Updated Research:**

Ongoing research on personalized messaging and its impact on user engagement.


Original Abstract Submitted

aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for providing contextual data for candidate recipients. the program and method provide for receiving, from a device of a user, an indication of first user input to select recipients for a message generated by the user; in response to receiving the indication of first user input, determining a first set of candidate recipients, from among plural candidate recipients, having a respective active content collection associated therewith, and determining a second set of candidate recipients having available location data associated therewith; and causing the device to display a recipient selection interface with a respective cell for each candidate recipient. the recipient selection interface differentiates display of the respective cells for the first set of candidate recipients, and further differentiates display of the respective cells for the second set of candidate recipients.

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