Snap Inc. (20240273613). BROWSING-BASED AUGMENTED REALITY TRY-ON EXPERIENCE simplified abstract

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BROWSING-BASED AUGMENTED REALITY TRY-ON EXPERIENCE

Organization Name

Snap Inc.

Inventor(s)

Matan Zohar of Rishon LeZion (IL)

Itamar Berger of Hod Hasharon (IL)

Gal Sasson of Kibbutz Ayyelet Hashahar (IL)

Omri Berg of Tel Aviv (IL)

BROWSING-BASED AUGMENTED REALITY TRY-ON EXPERIENCE - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240273613 titled 'BROWSING-BASED AUGMENTED REALITY TRY-ON EXPERIENCE

The abstract describes a system for providing a browsing-based augmented reality try-on experience, where a graphical user interface displays a set of fashion items and modifies a real-time video feed based on applying AR fashion items to the depiction of a person.

  • System for providing a browsing-based augmented reality try-on experience
  • Graphical user interface displaying a set of fashion items
  • Real-time video feed from a camera depicting a person
  • Retrieval and application of AR fashion items to modify the real-time video feed
  • Presentation of the modified real-time video feed with the GUI comprising the set of fashion items

Potential Applications: - Virtual fitting rooms for online shopping - Augmented reality fashion shows - Interactive fashion styling apps

Problems Solved: - Lack of physical try-on options for online shoppers - Difficulty in visualizing how clothing items will look on oneself - Limited interactivity in traditional fashion presentations

Benefits: - Enhanced online shopping experience - Increased engagement with fashion brands - Personalized styling recommendations

Commercial Applications: Title: "Augmented Reality Fashion Try-On System for Enhanced Online Shopping" This technology can be utilized by e-commerce platforms, fashion retailers, and AR development companies to improve the online shopping experience and drive customer engagement.

Questions about Augmented Reality Fashion Try-On System: 1. How does this system improve the online shopping experience for consumers? - By allowing users to virtually try on clothing items before making a purchase, increasing confidence in their selections. 2. What potential challenges could arise in implementing this technology on a large scale? - Challenges may include ensuring accurate sizing and fit recommendations, as well as integrating the system seamlessly into existing e-commerce platforms.


Original Abstract Submitted

aspects of the present disclosure involve a system for providing a browsing-based augmented reality (ar) try-on experience. the system displays a graphical user interface (gui) comprising a set of fashion items. the system receives a real-time video feed from a camera of the device, the real-time video feed depicting a person. the system retrieves a first ar fashion item corresponding to a first fashion item in the set of fashion items included in the gui. the system modifies the real-time video feed based on application of the first ar fashion item to the depiction of the person in the real-time video feed. the system presents the modified real-time video feed together with the gui comprising the set of fashion items.