Snap Inc. (20240273566). AUGMENTED REALITY CONTENT ITEMS TO TRACK USER ACTIVITY AND REDEEM PROMOTIONS simplified abstract
Contents
AUGMENTED REALITY CONTENT ITEMS TO TRACK USER ACTIVITY AND REDEEM PROMOTIONS
Organization Name
Inventor(s)
Virginia Drummond of Venice CA (US)
Erika Michele Kehrwald of Venice CA (US)
Alek Matthiessen of Marina Del Rey CA (US)
Celia Nicole Mourkogiannis of Los Angeles CA (US)
AUGMENTED REALITY CONTENT ITEMS TO TRACK USER ACTIVITY AND REDEEM PROMOTIONS - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240273566 titled 'AUGMENTED REALITY CONTENT ITEMS TO TRACK USER ACTIVITY AND REDEEM PROMOTIONS
The abstract of the patent application describes a method for tracking user activity related to a promotion using user-generated content captured via a client application. The user content is scanned and analyzed to identify user activity, and augmented reality content items are used to display the amount of user activity related to the promotion. Additionally, the augmented reality content items can indicate redemption options based on the user activity performed by the user who captured the content.
- User activity related to a promotion is tracked using user-generated content captured via a client application.
- The user content is scanned and analyzed to identify user activity.
- Augmented reality content items are used to display the amount of user activity related to the promotion.
- The augmented reality content items can indicate redemption options based on the user activity performed by the user who captured the content.
Potential Applications: - Marketing campaigns - Customer engagement strategies - Promotional events
Problems Solved: - Tracking user activity related to promotions - Providing redemption options based on user activity - Enhancing user engagement and interaction
Benefits: - Improved tracking of user activity - Enhanced user engagement - Increased promotion effectiveness
Commercial Applications: Augmented reality marketing tools for businesses to track and analyze user activity related to promotions, improving customer engagement and increasing promotion effectiveness.
Questions about the technology: 1. How does the method track user activity related to promotions? 2. What are the potential benefits of using augmented reality content items in promotions?
Frequently Updated Research: Stay updated on the latest advancements in augmented reality technology and its applications in marketing and promotions.
Original Abstract Submitted
the amount of user activity performed in relation to a promotion may be tracked based on user content captured via the client application. at least a portion of user content captured via the client application may be scanned and analyzed to identify user activity related to the user content. augmented reality content items may be executable to generate content that is displayed in relation to the user content and that indicates an amount of user activity related to the promotion. in addition, the augmented reality content items may be executable to generate content in relation to the user content that indicates one or more redemption options for the promotion based on an amount of user activity performed by a user of the client application that captured the user content.
