Snap Inc. (20240257484). 3D UPPER GARMENT TRACKING simplified abstract
Contents
3D UPPER GARMENT TRACKING
Organization Name
Inventor(s)
Itamar Berger of Hod Hasharon (IL)
Gal Dudovitch of Tel Aviv (IL)
Gal Sasson of Kibbutz Ayyelet Hashahar (IL)
Ma'ayan Shuvi of Tel Aviv (IL)
Matan Zohar of Rishon LeZion (IL)
3D UPPER GARMENT TRACKING - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240257484 titled '3D UPPER GARMENT TRACKING
Simplified Explanation: The patent application describes a method for tracking and modifying the display position of augmented reality elements on a fashion item worn by a person in a video.
Key Features and Innovation:
- Receiving a video with a person wearing a fashion item
- Generating a 3D model of the person in the video
- Creating a segmentation of the fashion item worn by the person
- Outlining a portion of the 3D model based on the segmentation
- Tracking movement of the outlined portion in the video
- Modifying the display position of augmented reality elements on the fashion item based on the tracked movement
Potential Applications: This technology could be used in the fashion industry for virtual try-on experiences, online shopping, and interactive advertising campaigns.
Problems Solved: This technology addresses the challenge of accurately tracking and modifying augmented reality elements on moving objects in videos.
Benefits: The benefits of this technology include enhanced user engagement, improved virtual shopping experiences, and more interactive advertising content.
Commercial Applications: Potential commercial applications of this technology include virtual fashion show experiences, interactive social media filters, and personalized marketing campaigns for fashion brands.
Prior Art: Prior art related to this technology may include research on augmented reality applications in the fashion industry and computer vision techniques for object tracking in videos.
Frequently Updated Research: Researchers may be exploring advancements in computer vision algorithms for more accurate object tracking in videos and improvements in augmented reality technology for seamless integration with real-world objects.
Questions about Fashion Item Tracking Technology: 1. How does this technology improve the user experience in virtual try-on scenarios? 2. What are the potential challenges in implementing this technology for real-time applications?
Original Abstract Submitted
methods and systems are disclosed for performing operations comprising: receiving a video that includes a depiction of a person wearing a fashion item; generating a three-dimensional (3d) model of the person depicted in the video; generating a segmentation of the fashion item worn by the person depicted in the video; outlining a portion of the 3d model based on the segmentation of the fashion item; tracking movement of the portion of the 3d model in the video; and in response to tracking the movement of the portion of the 3d model in the video, modifying a display position of one or more augmented reality elements on the fashion item in the video.
