Shopify Inc. (20240242424). AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION simplified abstract
Contents
AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION
Organization Name
Inventor(s)
Russ Maschmeyer of Berkeley CA (US)
Adam Debreczeni of Bozeman MT (US)
Eric Andrew Florenzano of San Francisco CA (US)
Brennan Letkeman of Calgary (CA)
Sarah Hurtgen of Atlanta GA (US)
James Harold Hall, Jr. of Atlanta GA (US)
AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240242424 titled 'AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION
The abstract describes methods and systems for providing a dynamic product presentation using augmented reality technology.
- Providing a three-dimensional representation of a product in a virtual environment for display on a customer device.
- Generating an augmented reality representation of a three-dimensional model for the product on a suitable surface identified in a camera feed of the customer device.
- Enhancing the customer experience by overlaying virtual product information onto real-world surfaces.
Potential Applications:
- E-commerce platforms for virtual product try-on experiences.
- Interactive product demonstrations in retail stores.
- Virtual home staging for real estate listings.
Problems Solved:
- Enhancing customer engagement and interaction with products.
- Providing a more immersive shopping experience.
- Bridging the gap between online and offline shopping.
Benefits:
- Increased customer satisfaction and confidence in purchasing decisions.
- Reduced product returns due to better visualization of products.
- Differentiation for brands in a competitive market.
Commercial Applications:
- "Augmented Reality Product Presentation Technology: Revolutionizing Customer Engagement and Sales"
Questions about Dynamic Product Presentation Technology: 1. How does this technology impact traditional retail experiences? 2. What are the potential privacy concerns associated with using augmented reality in product presentations?
Frequently Updated Research: Stay updated on advancements in augmented reality technology for product visualization and customer engagement.
Original Abstract Submitted
methods and systems for providing a dynamic product presentation are disclosed. in one example, a method comprises providing, by a processor, a three-dimensional representation of a product in a virtual environment for display on a customer device; and responsive to the processor identifying a surface in a camera feed of the customer device having a dimensionality suitable for the product, generating, by the processor, an augmented media containing an augmented reality representation of a three-dimensional model for the product on the surface.
