Google llc (20240259614). AUTOMATICALLY DETERMINING PARAMETER VALUES simplified abstract

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AUTOMATICALLY DETERMINING PARAMETER VALUES

Organization Name

google llc

Inventor(s)

Wenbo Zhang of Mountain View CA (US)

Son Khanh Pham of Mountain View CA (US)

AUTOMATICALLY DETERMINING PARAMETER VALUES - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240259614 titled 'AUTOMATICALLY DETERMINING PARAMETER VALUES

Simplified Explanation: The patent application describes methods, systems, and apparatus for automatically determining parameter values that control the provision of content by a content platform. It involves generating models based on evaluation points to optimize the provision of digital components.

  • **Key Features and Innovation:**
   - Identification of evaluation points for parameters
   - Generation of models based on evaluation points
   - Use of acquisition function for parameter evaluation
   - Configuration of content platform based on parameter values
  • **Potential Applications:**

The technology can be applied in content platforms, digital marketing, e-commerce, and personalized content delivery systems.

  • **Problems Solved:**

The technology addresses the challenge of optimizing parameter values for content provision to enhance user experience and engagement.

  • **Benefits:**
   - Improved content delivery efficiency
   - Enhanced user satisfaction
   - Increased engagement and interaction with digital components
  • **Commercial Applications:**
   - Digital marketing optimization tools
   - Content platform management systems
   - Personalized content delivery services
  • **Prior Art:**

Further research can be conducted in the fields of machine learning, optimization algorithms, and content delivery systems to explore prior art related to this technology.

  • **Frequently Updated Research:**

Stay updated on advancements in machine learning algorithms, optimization techniques, and content delivery systems to enhance the efficiency of the technology.

Questions about the Technology: 1. How does this technology improve the user experience on content platforms? 2. What are the potential implications of using this technology in e-commerce platforms?

1. **How does this technology improve the user experience on content platforms?** This technology improves the user experience by optimizing parameter values that control the provision of content, leading to more personalized and engaging digital components for users.

2. **What are the potential implications of using this technology in e-commerce platforms?** Implementing this technology in e-commerce platforms can enhance product recommendations, personalized marketing strategies, and overall user engagement, leading to increased sales and customer satisfaction.


Original Abstract Submitted

methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automatically determining parameter values that control or affect provision of content by a content platform. in one aspect, evaluation points are identified for a parameter. each evaluation point includes an evaluated parameter value of the parameter and a metric value of a metric corresponding to the provision of digital components by the content platform. a first model is generated using the set of evaluation points. a second model is generated based on the first model and an acquisition function that is based on mean values and confidence intervals of the first model and a configurable exploration weight that controls a priority of exploration for evaluating the parameter. a next parameter value to evaluate is determined from the second model and the content platform is configured to use the next parameter value to provide digital components.