Google llc (20240221030). PREFERENTIAL THIRD-PARTY CONTENT MANAGEMENT simplified abstract
Contents
PREFERENTIAL THIRD-PARTY CONTENT MANAGEMENT
Organization Name
Inventor(s)
Prabhat Sharma of Mountain View CA (US)
PREFERENTIAL THIRD-PARTY CONTENT MANAGEMENT - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240221030 titled 'PREFERENTIAL THIRD-PARTY CONTENT MANAGEMENT
The abstract of the patent application describes a method for managing the display of preferential third-party content based on signals received from a user device.
- The method involves receiving preferential signals from a user device, including a preferential content description, expiration time, time of day window, and preferential user device.
- Prior to the expiration time and during the time of day window, a query is received from the preferential user device, identifying preferential third-party content and query third-party content.
- The preferential user device is then instructed to display both the preferential third-party content and the query third-party content during the specified time window.
Potential Applications: - This technology can be used in personalized advertising to display preferential content to users based on their preferences. - It can also be applied in content recommendation systems to show users relevant content during specific time windows.
Problems Solved: - Helps users receive content that aligns with their preferences and interests. - Improves user experience by displaying relevant content at the right time.
Benefits: - Enhances user engagement by showing personalized content. - Increases the effectiveness of advertising by targeting specific audiences.
Commercial Applications: Title: Personalized Content Display System This technology can be utilized by digital marketing agencies to create targeted advertising campaigns. It can also be integrated into content platforms to improve user engagement and retention.
Questions about the technology: 1. How does this method ensure the privacy and security of user data? 2. Can this technology be adapted for use in different industries beyond advertising and content recommendation?
Original Abstract Submitted
to manage display of preferential third-party content a method includes receiving, from a first user device, one or more preferential signals obtained by the first user device via a content preference interface, wherein the preferential signals include indications of: (i) a preferential content description, (ii) an expiration time, (iii) a time of day window, and (iv) a preferential user device; receiving, by from the preferential user device, prior to the expiration time and during the time of day window, a query including a query content description identifying, (i) the preferential third-party content based on the preferential content description, and (ii) query third-party content based on the query content description; and causing the preferential user device to display, prior to the expiration time and during the time of day window, both the preferential third-party content and the query third-party content.
