EBay Inc. (20240223640). MULTIMODAL CONTENT RECOGNITION AND CONTEXTUAL ADVERTISING AND CONTENT DELIVERY simplified abstract
Contents
MULTIMODAL CONTENT RECOGNITION AND CONTEXTUAL ADVERTISING AND CONTENT DELIVERY
Organization Name
Inventor(s)
Neelakantan Sundaresan of Mountain View CA (US)
MULTIMODAL CONTENT RECOGNITION AND CONTEXTUAL ADVERTISING AND CONTENT DELIVERY - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240223640 titled 'MULTIMODAL CONTENT RECOGNITION AND CONTEXTUAL ADVERTISING AND CONTENT DELIVERY
The present disclosure involves providing supplemental content to client devices requesting multimedia content. This supplemental content is determined based on the availability of device channels and the significance of portions of the requested multimedia content.
- Supplemental content is selected based on the availability of device channels and the significance of portions of the multimedia content.
- The content may include audio, video, or textual elements.
- The supplemental content can be displayed before, during, or after the requested multimedia content.
Potential Applications: - Enhancing user experience by providing additional relevant content. - Personalizing content delivery based on device capabilities and user preferences.
Problems Solved: - Addressing the need for tailored supplemental content delivery. - Improving engagement and interaction with multimedia content.
Benefits: - Increased user engagement and satisfaction. - Customized content delivery based on device capabilities. - Enhanced overall viewing experience.
Commercial Applications: Title: "Enhanced Multimedia Content Delivery System" This technology can be applied in streaming services, online platforms, and digital signage systems to provide personalized and engaging content to users. It can also be utilized in advertising and marketing campaigns to deliver targeted messages to specific audiences.
Questions about the technology: 1. How does the system determine the most significant portions of the multimedia content for supplemental content delivery? 2. Can users customize the type of supplemental content they receive based on their preferences?
Frequently Updated Research: Stay updated on advancements in content delivery systems, user experience design, and multimedia technology to enhance the effectiveness of this technology.
Original Abstract Submitted
the present disclosure is directed to providing supplemental content to one or more client devices requesting multimedia content. the supplemental content may be determined or selected based on the availability of one or more device channels, such as a display, speakers, or other component of the one or more client devices capable of providing an output. furthermore, the supplemental content may be determined or selected based on the portions of the requested multimedia content that are the most prominent or significant, such as any audio content, any video content, and/or any textual content. the supplemental content may be provided to the one or more client devices such that it is displayed before, during, or after the display of the requested multimedia content.
