COMMERCEFI LLC (20240378634). TOKENIZATION FRAMEWORK FOR MARKETING CAMPAIGNS simplified abstract

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TOKENIZATION FRAMEWORK FOR MARKETING CAMPAIGNS

Organization Name

COMMERCEFI LLC

Inventor(s)

Jin Yu of Union City CA (US)

Sundeep Sanghavi of Wesley Chapel FL (US)

Xunhui Yu of North Wales PA (US)

Vivek Rao of North Bethesda MD (US)

TOKENIZATION FRAMEWORK FOR MARKETING CAMPAIGNS - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240378634 titled 'TOKENIZATION FRAMEWORK FOR MARKETING CAMPAIGNS

The present application introduces a method for marketing campaigns using a tokenization framework and smart contracts.

  • Accept campaign budget to set up a smart contract for token distribution.
  • Smart contract converts budget into tokens for users in the campaign.
  • Identifies and verifies user-generated content through reference tags.
  • Evaluates content effectiveness based on engagement metrics.
  • Calculates token rewards for participants based on metrics.

Potential Applications: - Digital marketing campaigns - Incentivizing user-generated content - Rewarding user engagement in online promotions

Problems Solved: - Efficient distribution of campaign rewards - Automated verification of user content - Transparent and secure token distribution

Benefits: - Increased user engagement - Cost-effective marketing campaigns - Enhanced campaign performance tracking

Commercial Applications: Title: Tokenized Marketing Campaigns: Revolutionizing Digital Advertising Description: This technology can be utilized by digital marketing agencies, social media platforms, and e-commerce websites to enhance user engagement and drive campaign success.

Questions about Tokenized Marketing Campaigns: 1. How does this method improve the efficiency of marketing campaigns? 2. What are the key advantages of utilizing smart contracts in tokenized marketing strategies?

Frequently Updated Research: Stay updated on the latest developments in smart contract technology and tokenization frameworks to optimize marketing campaigns and user engagement strategies.


Original Abstract Submitted

according to an embodiment, the present application provides a method for marketing campaigns utilizing a tokenization framework, which relies on smart contracts for its operations. this method starts by accepting a campaign budget, which is for initiating the setup of a smart contract associated with this budget. the smart contract is responsible for the conversion of this budget into tokens, which are earmarked for distribution to users who enroll in the campaign. operations of the smart contract include the periodic identification and verification of user-generated content relevant to the campaign. this is achieved by examining specific reference tags linked to the content. the smart contract evaluates the effectiveness of the content by analyzing engagement metrics, such as the number of views, likes, and comments. based on these metrics, the smart contract calculates the appropriate token rewards for each participant.