18607312. PRIVACY PRESERVING DATA SHARING FOR CAMPAIGNS simplified abstract (Apple Inc.)

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PRIVACY PRESERVING DATA SHARING FOR CAMPAIGNS

Organization Name

Apple Inc.

Inventor(s)

Garrett T. Reid of Palo Alto CA (US)

John Wilander of San Jose CA (US)

PRIVACY PRESERVING DATA SHARING FOR CAMPAIGNS - A simplified explanation of the abstract

This abstract first appeared for US patent application 18607312 titled 'PRIVACY PRESERVING DATA SHARING FOR CAMPAIGNS

Simplified Explanation: The framework of an online store allows for privacy-preserving data sharing for invitational campaigns by limiting the data shared until a sufficient number of interactions occur to ensure crowd anonymity.

Key Features and Innovation:

  • Privacy-preserving data sharing for invitational campaigns
  • Limiting data shared to a content delivery network until a sufficient number of interactions occur
  • Providing crowd anonymity to participants in the campaign

Potential Applications: This technology could be applied in various online marketing campaigns, social media promotions, and targeted advertising efforts.

Problems Solved: This technology addresses the issue of privacy concerns in data sharing for marketing campaigns and ensures crowd anonymity for participants.

Benefits:

  • Enhanced privacy protection for users
  • Improved data security for online stores
  • Increased trust and engagement in invitational campaigns

Commercial Applications: Potential commercial applications include online retailers, digital marketing agencies, and e-commerce platforms looking to enhance their data sharing practices for marketing campaigns.

Questions about Privacy-Preserving Data Sharing Technology: 1. How does the framework ensure privacy while sharing data for invitational campaigns? 2. What are the benefits of providing crowd anonymity to participants in marketing campaigns?

Frequently Updated Research: Stay updated on advancements in privacy-preserving technologies, data security measures, and online marketing strategies to enhance the effectiveness of this technology.


Original Abstract Submitted

A framework associated with an online store is configured to enable privacy preserving data sharing for invitational campaigns by limiting the amount of data that is shared to a content delivery network for the campaign until a sufficient number of interactions have occurred to provide crowd anonymity to participants in the campaign.