18598657. INFORMATION PROCESSING APPARATUS simplified abstract (TOYOTA JIDOSHA KABUSHIKI KAISHA)

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INFORMATION PROCESSING APPARATUS

Organization Name

TOYOTA JIDOSHA KABUSHIKI KAISHA

Inventor(s)

Lukas Frannek of Tokyo-to (JP)

Narimasa Watanabe of Tokyo-to (JP)

Toshiyuki Sakamoto of Tokyo-to (JP)

INFORMATION PROCESSING APPARATUS - A simplified explanation of the abstract

This abstract first appeared for US patent application 18598657 titled 'INFORMATION PROCESSING APPARATUS

The abstract of the patent application describes an information processing apparatus that extracts text information about a shop, generates content value vectors, calculates user preferences, and determines similarity between content and user preferences.

  • The apparatus extracts text information about a shop from its content.
  • It generates content value vectors in multiple dimensions based on the extracted text information.
  • The apparatus calculates a person parameter for a user based on input provided by the user.
  • It generates user preference value vectors in multiple dimensions based on the person parameter.
  • The apparatus determines the similarity between the content value vector and the user preference value vector.

Potential Applications: - Personalized shopping recommendations - Targeted advertising based on user preferences - Enhanced user experience on e-commerce platforms

Problems Solved: - Improving user engagement and satisfaction - Providing relevant content to users - Enhancing the efficiency of marketing strategies

Benefits: - Increased user satisfaction and loyalty - Higher conversion rates for businesses - Improved targeting of advertisements

Commercial Applications: Title: Personalized Shopping Experience Technology This technology can be used in e-commerce platforms to provide personalized recommendations to users, leading to increased sales and customer satisfaction. It can also be utilized by marketing companies to target advertisements more effectively based on user preferences.

Questions about the technology: 1. How does this technology improve user experience on e-commerce platforms? 

  - This technology enhances user experience by providing personalized recommendations and content based on individual preferences, leading to higher satisfaction and engagement.

2. What are the potential implications of using this technology for targeted advertising? 

  - By utilizing this technology for targeted advertising, businesses can reach their desired audience more effectively, leading to higher conversion rates and improved ROI.


Original Abstract Submitted

An information processing apparatus includes a controller configured to execute operations, the operations including extracting text information regarding a shop from content of the shop, generating a content value vector in a plurality of dimensions based on the text information, calculating a person parameter for a user based on information input by the user, generating a user preference value vector in the plurality of dimensions based on the person parameter, and determining a similarity between the content value vector and the user preference value vector.

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