Snap inc. (20240187711). MIXED REALITY MEDIA CONTENT simplified abstract
Contents
MIXED REALITY MEDIA CONTENT
Organization Name
Inventor(s)
Piotr Gurgul of Hergiswil (CH)
Dawei Zhang of Seattle WA (US)
MIXED REALITY MEDIA CONTENT - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240187711 titled 'MIXED REALITY MEDIA CONTENT
Simplified Explanation
The abstract describes a mixed-reality media content system that displays image data on a client device, featuring an object with a graphical code. The system detects the graphical code on the object, accesses media content from a repository based on the code, and presents the media content at the position of the graphical code on the object.
- The system displays image data on a client device, showing an object with a graphical code.
- It detects the graphical code on the object based on the image data.
- Media content is accessed from a repository using the graphical code scanned by the client device.
- The system presents the media content at the position of the graphical code on the object at the client device.
Potential Applications: - Augmented reality advertising campaigns - Interactive educational tools - Enhanced shopping experiences with product information overlays
Problems Solved: - Engaging users with interactive content - Providing additional information related to physical objects - Enhancing user experience through mixed-reality technology
Benefits: - Improved user engagement - Enhanced information delivery - Seamless integration of physical and digital worlds
Commercial Applications: Title: Mixed-Reality Marketing Solutions for Enhanced Customer Engagement This technology can be used in marketing campaigns, educational applications, and retail experiences to create interactive and engaging content for users, leading to increased customer interaction and satisfaction.
Prior Art: There are existing mixed-reality systems that overlay digital content on physical objects, but this specific approach of using graphical codes for content retrieval and presentation is a novel innovation.
Frequently Updated Research: Stay updated on advancements in mixed-reality technology, image recognition algorithms, and interactive media content delivery systems to enhance the capabilities and efficiency of the described system.
Questions about Mixed-Reality Media Content System:
Question 1: How does the system differentiate between various graphical codes on different objects? Answer: The system uses image recognition algorithms to identify and distinguish between different graphical codes based on their unique patterns and positions on objects.
Question 2: Can the media content accessed be personalized for individual users? Answer: Yes, the system can be configured to deliver personalized media content based on user preferences and interactions with the graphical codes.
Original Abstract Submitted
a mixed-reality media content system may be configured to perform operations that include: causing display of image data at a client device, the image data comprising a depiction of an object that includes a graphical code at a position upon the object; detecting the graphical code at the position upon the depiction of the object based on the image data; accessing media content within a media repository based on the graphical code scanned by the client device; and causing display of a presentation of the media content at the position of the graphical code upon the depiction of the object at the client device.
