Twilio inc. (20250124468). MESSAGE TRANSMITTAL STRATEGY OPTIMIZATION
MESSAGE TRANSMITTAL STRATEGY OPTIMIZATION
Organization Name
Inventor(s)
Claire Electra Longo of Denver CO US
Brendon Kyle Villalobos of San Francisco CA US
Liyuan Zhang of San Mateo CA US
Jorge Chang of Sunnyvale CA US
Elizabeth Yee of San Francisco CA US
Abhishek Bambha of Burlingame CA US
MESSAGE TRANSMITTAL STRATEGY OPTIMIZATION
This abstract first appeared for US patent application 20250124468 titled 'MESSAGE TRANSMITTAL STRATEGY OPTIMIZATION
Original Abstract Submitted
an example method of message routing includes: receiving, by one or more processors, a request to send a message to a specified user of a plurality of users of a communication services platform; providing a user profile of the specified user to a communication channel selection model, wherein the user profile characterizes actions of one or more predefined action types that were performed by the specified user in response to receiving previous communications; identifying, based on the output of the communication channel selection model, a preferred communication channel for communicating with the specified user; determining, based on the preferred communication channel, a communication strategy for the specified user; and causing, pursuant to the communication strategy, a message to be sent to the specified user.