Snap inc. (20240355059). SCANNABLE CODES AS LANDMARKS FOR AUGMENTED-REALITY CONTENT simplified abstract
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SCANNABLE CODES AS LANDMARKS FOR AUGMENTED-REALITY CONTENT
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Inventor(s)
SCANNABLE CODES AS LANDMARKS FOR AUGMENTED-REALITY CONTENT - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240355059 titled 'SCANNABLE CODES AS LANDMARKS FOR AUGMENTED-REALITY CONTENT
The patent application describes a system for performing operations involving generating a scan request at a client device, determining the position and orientation of a coded image in 3D space, accessing media content from a repository based on the coded image, and displaying the media content at the client device.
- The system generates a scan request with image data depicting a coded image referencing a media repository.
- It determines the coordinates of the coded image in 3D space based on the scan request.
- A reference point is defined at the client device using the coordinates of the coded image.
- Media content, including AR content, is accessed from the repository based on the coded image reference.
- The system displays the media content at the client device using the reference point.
Potential Applications: - Augmented reality experiences - Interactive marketing campaigns - Educational tools for visual learning
Problems Solved: - Efficient access to media content through coded images - Seamless integration of AR content into real-world environments
Benefits: - Enhanced user engagement - Personalized content delivery - Simplified access to multimedia resources
Commercial Applications: Title: "Enhancing User Engagement with Augmented Reality Technology" This technology can be used in marketing campaigns, educational apps, and entertainment platforms to provide immersive and interactive experiences for users. The market implications include increased customer engagement, brand awareness, and revenue generation for businesses.
Questions about Augmented Reality Technology: 1. How does this system improve user interaction with media content? - This system enhances user interaction by seamlessly integrating AR content into real-world environments, providing a more immersive and engaging experience. 2. What are the potential challenges in implementing this technology on a large scale? - Some challenges may include ensuring accurate positioning of coded images, managing a large database of media content, and optimizing the system for various devices and environments.
Original Abstract Submitted
a system to perform operations that include: generating, at a client device, a scan request that comprises image data, the image data comprising a depiction of a coded image that comprises a reference to a media repository; determining a set of coordinates that indicate a position and orientation of the coded image within a three-dimensional (3d) euclidean space responsive to the scan request; defining a reference point at the client device based on the set of coordinates that indicate the position and orientation of the coded image within the 3d euclidean space; accessing media content from within the media repository based on the reference to the media content associated with the coded image, wherein the media content may include ar content; and causing display of a presentation of the media content at the client device based on the reference point.
