Snap inc. (20240354985). PROJECTING IMAGES IN AUGMENTED REALITY ENVIRONMENTS BASED ON VISUAL MARKERS simplified abstract

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PROJECTING IMAGES IN AUGMENTED REALITY ENVIRONMENTS BASED ON VISUAL MARKERS

Organization Name

snap inc.

Inventor(s)

Pawel Wawruch of Freienbach (CH)

PROJECTING IMAGES IN AUGMENTED REALITY ENVIRONMENTS BASED ON VISUAL MARKERS - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240354985 titled 'PROJECTING IMAGES IN AUGMENTED REALITY ENVIRONMENTS BASED ON VISUAL MARKERS

    • Simplified Explanation:**

The patent application describes a system and method for displaying images on a digital display of a computing device in a way that makes the images appear as if they are projected onto a physical space defined by visual markers in the physical environment.

    • Key Features and Innovation:**
  • Utilizes a digital image sensor to detect visual markers in the physical environment.
  • Determines the position and boundaries to display the image on the digital display to create a projection effect.
  • Includes interactive features for users to adjust the properties of the displayed images.
    • Potential Applications:**

This technology could be used in augmented reality applications, interactive advertising displays, educational tools, and entertainment experiences.

    • Problems Solved:**

This technology addresses the challenge of creating immersive visual experiences that blend digital content with the physical environment seamlessly.

    • Benefits:**
  • Enhances user engagement and interaction with digital content.
  • Creates a more realistic and immersive viewing experience.
  • Offers new possibilities for creative expression and storytelling.
    • Commercial Applications:**

"Immersive Image Projection System for Digital Displays" - This technology could be applied in retail displays, museums, theme parks, and event venues to create captivating and interactive experiences for customers and visitors.

    • Questions about Immersive Image Projection System:**

1. How does this technology improve user engagement with digital content? 2. What are the potential limitations of using visual markers in the physical environment for image projection?


Original Abstract Submitted

a system and method for displaying images on a digital display of a computing device in such a way that the images appear to be projected onto a physical space defined by visual markers in the physical environment. this involves using a digital image sensor of the computing device to detect one or more visual markers and determine a position and boundaries to display the image on the digital display of the computing device so that the images appear to be projected onto the designated space in the physical environment. the system and method also include interactive features that allow users to adjust the properties of the displayed images.