HALLMARK CARDS, INCORPORATED (20240329900). AUGMENTED REALITY CAPTURE OF CUSTOMIZED CONTENT FOR PRINT-ON-DEMAND PRODUCTS simplified abstract

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AUGMENTED REALITY CAPTURE OF CUSTOMIZED CONTENT FOR PRINT-ON-DEMAND PRODUCTS

Organization Name

HALLMARK CARDS, INCORPORATED

Inventor(s)

JENNIFER Garbos of KANSAS CITY MO (US)

STEPHANIE Young of KANSAS CITY MO (US)

MARLEE Hale of KANSAS CITY MO (US)

ALISON Erickson of KANSAS CITY MO (US)

AUGMENTED REALITY CAPTURE OF CUSTOMIZED CONTENT FOR PRINT-ON-DEMAND PRODUCTS - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240329900 titled 'AUGMENTED REALITY CAPTURE OF CUSTOMIZED CONTENT FOR PRINT-ON-DEMAND PRODUCTS

Simplified Explanation:

This patent application describes a system and method for customizing print-on-demand products using augmented reality technology. Users can visualize customized content on a digital representation of a product's customization panel overlaid on a real-world environment through a camera on their computing device. The system then generates a print file based on the captured image of the customized content for printing on the product.

  • The system allows users to customize print-on-demand products using augmented reality technology.
  • Users can visualize customized content on a digital representation of the product's customization panel overlaid on a real-world environment.
  • The system generates a print file based on the captured image of the customized content for printing on the product.

Potential Applications: - Customized merchandise production - Personalized gift creation - Branding and marketing materials customization

Problems Solved: - Enhances user experience in customizing products - Streamlines the process of creating personalized items - Allows for real-time visualization of customized content on products

Benefits: - Improved user engagement and satisfaction - Efficient production of customized products - Enhanced marketing and branding opportunities

Commercial Applications: Customization platforms for e-commerce businesses, personalized gift companies, and promotional product manufacturers can utilize this technology to offer unique and tailored products to their customers.

Questions about Print-on-Demand Customization Technology: 1. How does augmented reality enhance the customization process for print-on-demand products? 2. What are the potential challenges in implementing this technology for mass customization purposes?

Frequently Updated Research: Stay updated on advancements in augmented reality technology, user interface design, and digital printing techniques to enhance the capabilities of print-on-demand customization systems.


Original Abstract Submitted

a system and method for customizing print-on-demand products is disclosed. a server system provides a user interface for rendering by an internet-enabled application of a computing device, wherein the user interface provides an augmented reality (ar) preview screen that displays a digital representation of a customization panel of a product overlaid on a view of a real-world environment provided by a camera of the computing device. the ar preview screen enables a user to visualize customized content located in the real-world environment on the digital representation of the customization panel of the product and position the camera of the computing device to capture an image of the customized content. the server system receives the image of the customized content from the computing device, and generates a print file that causes printing of the customized content on the customization panel of the product.