View source for Shopify Inc. (20240242424). AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION simplified abstract

=AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION=


==Organization Name==

[[:Category:Shopify Inc.|Shopify Inc.]]


[[Category:Shopify Inc.]]

==Inventor(s)==

[[:Category:Russ Maschmeyer of Berkeley CA (US)|Russ Maschmeyer of Berkeley CA (US)]][[Category:Russ Maschmeyer of Berkeley CA (US)]]

[[:Category:Adam Debreczeni of Bozeman MT (US)|Adam Debreczeni of Bozeman MT (US)]][[Category:Adam Debreczeni of Bozeman MT (US)]]

[[:Category:Eric Andrew Florenzano of San Francisco CA (US)|Eric Andrew Florenzano of San Francisco CA (US)]][[Category:Eric Andrew Florenzano of San Francisco CA (US)]]

[[:Category:Brennan Letkeman of Calgary (CA)|Brennan Letkeman of Calgary (CA)]][[Category:Brennan Letkeman of Calgary (CA)]]

[[:Category:Sarah Hurtgen of Atlanta GA (US)|Sarah Hurtgen of Atlanta GA (US)]][[Category:Sarah Hurtgen of Atlanta GA (US)]]

[[:Category:James Harold Hall, Jr. of Atlanta GA (US)|James Harold Hall, Jr. of Atlanta GA (US)]][[Category:James Harold Hall, Jr. of Atlanta GA (US)]]

==AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION - A simplified explanation of the abstract==


This abstract first appeared for US patent application 20240242424 titled 'AUGMENTED REALITY ENABLED DYNAMIC PRODUCT PRESENTATION

The abstract describes methods and systems for providing a dynamic product presentation using augmented reality technology.

* Providing a three-dimensional representation of a product in a virtual environment for display on a customer device.
* Generating an augmented reality representation of a three-dimensional model for the product on a suitable surface identified in a camera feed of the customer device.
* Enhancing the customer experience by overlaying virtual product information onto real-world surfaces.

Potential Applications:
* E-commerce platforms for virtual product try-on experiences.
* Interactive product demonstrations in retail stores.
* Virtual home staging for real estate listings.

Problems Solved:
* Enhancing customer engagement and interaction with products.
* Providing a more immersive shopping experience.
* Bridging the gap between online and offline shopping.

Benefits:
* Increased customer satisfaction and confidence in purchasing decisions.
* Reduced product returns due to better visualization of products.
* Differentiation for brands in a competitive market.

Commercial Applications:
* "Augmented Reality Product Presentation Technology: Revolutionizing Customer Engagement and Sales"

Questions about Dynamic Product Presentation Technology:
1. How does this technology impact traditional retail experiences?
2. What are the potential privacy concerns associated with using augmented reality in product presentations?

Frequently Updated Research:
Stay updated on advancements in augmented reality technology for product visualization and customer engagement.


==Original Abstract Submitted==

methods and systems for providing a dynamic product presentation are disclosed. in one example, a method comprises providing, by a processor, a three-dimensional representation of a product in a virtual environment for display on a customer device; and responsive to the processor identifying a surface in a camera feed of the customer device having a dimensionality suitable for the product, generating, by the processor, an augmented media containing an augmented reality representation of a three-dimensional model for the product on the surface.



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