US Patent Application 18344966. Systems and Methods for Annotating Online Content with Offline Interaction Data simplified abstract

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Systems and Methods for Annotating Online Content with Offline Interaction Data

Organization Name

Google LLC


Inventor(s)

Vinod Kumar Ramachandran of Sunnyvale CA (US)

Surojit Chatterjee of Los Altos CA (US)

Philip Mcdonnell of San Francisco CA (US)

Systems and Methods for Annotating Online Content with Offline Interaction Data - A simplified explanation of the abstract

This abstract first appeared for US patent application 18344966 titled 'Systems and Methods for Annotating Online Content with Offline Interaction Data

Simplified Explanation

The abstract describes a computer-implemented method for annotating online content with offline interaction data and offline interaction conversion data.

  • The method involves a content annotating computing device in communication with a memory.
  • It starts by receiving content interaction data from an online user's interaction with a first online content item.
  • It then identifies physical locations associated with the online content provider.
  • Based on the content interaction data and offline interaction data, a set of offline interaction conversion data is determined.
  • Next, a second online content item associated with the online content provider is received.
  • The second online content item is annotated using the offline interaction conversion data and offline interaction data.


Original Abstract Submitted

A computer-implemented method for annotating online content with offline interaction data and offline interaction conversion data is implemented by a content annotating computing device in communication with a memory. The method includes receiving a set of content interaction data based on an online interaction between an online user and a first online content item, identifying at least one physical location associated with the online content provider, determining a set of offline interaction conversion data based on the set of content interaction data and a set of offline interaction data, receiving a second online content item associated with the online content provider, and annotating the second online content item based at least partially on the set of offline interaction conversion data and the set of offline interaction data.