20240054689. Augmented Reality Enhancement of Moving Images simplified abstract (DISNEY ENTERPRISES, INC.)
Contents
Augmented Reality Enhancement of Moving Images
Organization Name
Inventor(s)
Evan M. Goldberg of Burbank CA (US)
Alexandra Christiansen of Van Nuys CA (US)
Jackson Aaron Rogow of Los Angeles CA (US)
Nicholas Maggio of Pittsford NY (US)
Augmented Reality Enhancement of Moving Images - A simplified explanation of the abstract
This abstract first appeared for US patent application 20240054689 titled 'Augmented Reality Enhancement of Moving Images
Simplified Explanation
The abstract describes a media enhancement system that utilizes augmented reality (AR) technology. The system includes an AR device with a display, processing hardware, and software code stored in memory. The processing hardware executes the software code to monitor media content displayed on a separate screen, receive playhead data indicating the state of a media playback device, and detect anchor images within the sequence of moving images. The software code further obtains AR effects associated with the anchor images and renders them on the AR device's display based on the playhead data, aligning them spatially and temporally with the displayed moving images.
- The system uses an AR device to enhance media content by overlaying AR effects on a separate display screen.
- It monitors the media content and detects specific anchor images within the sequence of moving images.
- Based on the anchor images, it obtains AR effects associated with them.
- The AR effects are then rendered on the AR device's display, aligning them with the displayed moving images based on playhead data.
Potential applications of this technology:
- Entertainment industry: Enhancing movies, TV shows, and video games with interactive AR effects.
- Advertising and marketing: Creating immersive AR experiences for product promotions and brand campaigns.
- Education and training: Augmenting educational content with interactive visual aids and simulations.
- Virtual tours and navigation: Overlaying AR effects on real-world environments to provide directions and information.
Problems solved by this technology:
- Lack of interactivity in traditional media content.
- Limited engagement and immersion in media consumption.
- Difficulty in conveying complex information effectively.
- Inability to provide real-time contextual information in various scenarios.
Benefits of this technology:
- Enhanced user experience through interactive and immersive AR effects.
- Improved engagement and retention of information in media consumption.
- Increased interactivity and personalization in media content.
- Real-time contextual information and guidance in various applications.
Original Abstract Submitted
a media enhancement system includes an augmented reality (ar) device having a display, processing hardware, and a memory storing software code. the processing hardware executes the software code to monitor media content including a sequence of moving images displayed on a display screen separate from the ar device, receive playhead data indicating a playhead state of a media playout device playing out the media content, and detect, based on monitoring the media content, one or more image(s) in the sequence of moving images as one or more anchor image(s). the software code is further executed to obtain, using the anchor image(s), one or more ar effect(s) associated with the anchor image(s), and render, based on the playhead data, the ar effect(s) on the display of the ar device, wherein the ar effect(s) is/are spatially and temporally aligned with the sequence of moving images being displayed on the display screen.
