20240040207. SYSTEM AND METHOD FOR OBTAINING CHANNEL TRACKING DATA FROM A SET-TOP BOX simplified abstract (Star India Private Limited)

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SYSTEM AND METHOD FOR OBTAINING CHANNEL TRACKING DATA FROM A SET-TOP BOX

Organization Name

Star India Private Limited

Inventor(s)

Kaushik Das of Mumbai (IN)

Rahul Patil of Nashik (IN)

Tejaswi Bonda of Hyderabad (IN)

Akhtar Jalaludheen of Mumbai (IN)

Nidhi Chadha of Mumbai (IN)

SYSTEM AND METHOD FOR OBTAINING CHANNEL TRACKING DATA FROM A SET-TOP BOX - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240040207 titled 'SYSTEM AND METHOD FOR OBTAINING CHANNEL TRACKING DATA FROM A SET-TOP BOX

Simplified Explanation

The patent application describes a method and system for obtaining channel tracking data from a set-top box. The system tracks the channel being viewed on a display device associated with the set-top box and detects occurrences of channel switching events. After detecting a channel switching event, the system determines if the channel was viewed for at least a predefined time threshold. If the channel was viewed for the required time threshold, a payload containing the channel tracking data is generated. A data packet is then created, including data fields and the payload, and transmitted from the set-top box to a remote server using the LoRaWAN protocol.

  • The system tracks the channel being viewed on a set-top box and detects channel switching events.
  • It determines if the channel was viewed for a minimum predefined time threshold.
  • If the channel was viewed for the required time threshold, it generates a payload containing the channel tracking data.
  • The system creates a data packet with data fields and the payload.
  • The data packet is transmitted from the set-top box to a remote server using the LoRaWAN protocol.

Potential applications of this technology:

  • Television audience measurement: The channel tracking data can be used to gather information about viewership patterns and preferences, helping broadcasters and advertisers make informed decisions.
  • Content recommendation: By analyzing the channel tracking data, personalized content recommendations can be provided to viewers based on their viewing habits.
  • User behavior analysis: The data can be used to analyze user behavior and preferences, enabling service providers to improve their offerings and user experience.

Problems solved by this technology:

  • Accurate viewership data: The system provides a method to accurately track and record the channels being viewed, ensuring reliable viewership data for analysis and decision-making.
  • Efficient data transmission: The use of the LoRaWAN protocol allows for efficient and low-power transmission of the channel tracking data from the set-top box to the remote server.
  • Automated tracking: The system automates the process of tracking channel viewing, eliminating the need for manual data collection and reducing human error.

Benefits of this technology:

  • Improved decision-making: The channel tracking data provides valuable insights into viewership patterns, enabling broadcasters and advertisers to make informed decisions about content and advertising strategies.
  • Enhanced user experience: By analyzing user behavior, service providers can tailor their offerings to better suit the preferences and interests of their viewers, leading to an improved user experience.
  • Cost-effective data collection: The automated tracking and transmission of channel tracking data reduce the need for manual data collection methods, making the process more cost-effective and efficient.


Original Abstract Submitted

a method and system () for obtaining channel tracking data from a set-top box () is disclosed. a channel being viewed on a display device associated with the set-top box () is tracked. an occurrence of a channel switching event is detected in relation to the channel being viewed on the display device. subsequent to detecting the occurrence of the channel switching event, determine whether the channel was viewed for at least a first predefined time threshold. a payload comprising the channel tracking data in relation to the channel is generated if the channel was viewed for at least the first predefined time threshold. a data packet is generated comprising data fields and the payload. the data packet configured to be below a predefined byte size limit is transmitted from the set-top box () to a remote server () using lorawan protocol.

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