18525658. PUSH NOTIFICATION MANAGEMENT simplified abstract (Snap Inc.)

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PUSH NOTIFICATION MANAGEMENT

Organization Name

Snap Inc.

Inventor(s)

Alex Joseph Castro of Cypress CA (US)

Michael Brian Murray of Marina del Rey CA (US)

William Wu of Marina del Rey CA (US)

PUSH NOTIFICATION MANAGEMENT - A simplified explanation of the abstract

This abstract first appeared for US patent application 18525658 titled 'PUSH NOTIFICATION MANAGEMENT

Simplified Explanation

The patent application describes a push notification mechanism on a mobile device that automatically limits the rate of push notification alerts and/or suppresses alerts based on chat events in a chat application.

  • The mechanism limits the rate of push notification alerts, such as audible or vibratory alerts, to prevent overwhelming the user.
  • Chat events trigger suppression periods where subsequent alerts are prevented based on predefined criteria.
  • The limiting and suppression can be customized for different users, chat groups, and event types.

Potential Applications

This technology could be applied in messaging apps, social media platforms, and any other applications where push notifications are used to alert users of new messages or updates.

Problems Solved

1. Overwhelming users with too many push notifications. 2. Ensuring that users are not disturbed by alerts during specific chat events.

Benefits

1. Improved user experience by controlling the frequency of notifications. 2. Customizable settings for different user preferences. 3. Enhanced focus on important chat events by suppressing alerts during specific times.

Potential Commercial Applications

Optimizing user engagement in messaging apps, improving user satisfaction in social media platforms, and enhancing overall user experience in various mobile applications.

Possible Prior Art

One possible prior art could be the use of notification settings in messaging apps to customize alert preferences. Another could be the use of event-triggered notifications in social media platforms to control the timing of alerts.

Unanswered Questions

How does the mechanism determine the suppression criteria for different chat events?

The patent application does not provide specific details on how the suppression criteria are defined and implemented for various chat events. Further information on the algorithm or logic used to determine when to suppress notifications would be helpful.

What impact does the automated limiting of push notifications have on user engagement and retention?

While the patent application discusses the benefits of controlling push notifications, it does not delve into the potential effects on user engagement and retention. Understanding how users respond to limited notifications could provide valuable insights into the overall effectiveness of the mechanism.


Original Abstract Submitted

A push notification mechanism at a mobile user device provides for automated limiting of the rate of production of push notification alerts (such as an audible alert or a vibratory alert) and/or push notifications responsive to the occurrence of chat events relevant to a chat application hosted by the user device. Some chat events automatically trigger suppression periods during which push notification alerts are prevented for subsequent chat events that satisfy predefined suppression criteria. Such push notification and/or alert limiting can be performed separately for separate users, chat groups, and/or chat event types.