18251132. Web Page Advertisement Filtering Method, Electronic Device, and Storage Medium simplified abstract (HUAWEI TECHNOLOGIES CO., LTD.)

From WikiPatents
Jump to navigation Jump to search

Web Page Advertisement Filtering Method, Electronic Device, and Storage Medium

Organization Name

HUAWEI TECHNOLOGIES CO., LTD.

Inventor(s)

Ying Chen of Beijing (CN)

Yaoming Liu of Beijing (CN)

Qiang Zeng of Nanjing (CN)

Web Page Advertisement Filtering Method, Electronic Device, and Storage Medium - A simplified explanation of the abstract

This abstract first appeared for US patent application 18251132 titled 'Web Page Advertisement Filtering Method, Electronic Device, and Storage Medium

Simplified Explanation

The patent application describes a method for filtering web page elements, specifically advertisements, in a local area network. Here is a simplified explanation of the abstract:

  • The method involves receiving a web page element from a client in a local area network.
  • First query broadcast information, including the web page element, is sent to the local area network.
  • All clients in the network generate first query feedback information based on the broadcast information.
  • If the feedback information meets a preset condition, it is determined that the web page element is an advertisement.
  • An advertisement filtering rule is then updated based on the identified advertisement.

Potential applications of this technology:

  • Web browsers or network devices can use this method to automatically filter out advertisements from web pages.
  • Ad-blocking software or plugins can utilize this method to improve their effectiveness in blocking unwanted ads.

Problems solved by this technology:

  • The method provides an automated way to identify and filter out advertisements in a local area network, reducing the need for manual intervention.
  • It helps improve the browsing experience by removing unwanted ads from web pages.

Benefits of this technology:

  • Users can enjoy a cleaner and less cluttered browsing experience without intrusive advertisements.
  • Network administrators can implement more effective ad-blocking measures within their local area networks.
  • Advertisers can gain insights into how their ads are being filtered and adjust their strategies accordingly.


Original Abstract Submitted

A method includes receiving a to-be-filtered web page element sent by a client in a local area network in which the main client is located; sending first query broadcast information including the to-be-filtered web page element to the local area network in which the main client is located; receiving first query feedback information generated by all clients in the local area network based on the first query broadcast information; if the first query feedback information meets a preset condition, determining that the to-be-filtered web page element is an advertisement; and updating an advertisement filtering rule based on the to-be-filtered web page element that is an advertisement.