18250539. ADVERTISEMENT DISPLAY METHOD AND ELECTRONIC DEVICE simplified abstract (HUAWEI TECHNOLOGIES CO., LTD.)

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Organization Name

HUAWEI TECHNOLOGIES CO., LTD.

Inventor(s)

Zhihong Wang of Istanbul (TR)

This abstract first appeared for US patent application 18250539 titled 'ADVERTISEMENT DISPLAY METHOD AND ELECTRONIC DEVICE

Simplified Explanation

The patent application describes a method for displaying advertisements on an electronic device with a display. Here is a simplified explanation of the abstract:

  • When a user opens a specific application on the device, a splash advertisement is displayed for a certain duration.
  • After the splash advertisement expires, the home page of the application is displayed.
  • On the home page, a thumbnail advertisement is displayed at a predetermined location.

Potential applications of this technology:

  • This method can be used in mobile applications to display advertisements to users.
  • It can be implemented in various types of electronic devices with displays, such as smartphones, tablets, or computers.

Problems solved by this technology:

  • This method provides a way to monetize applications by displaying advertisements to users.
  • It allows advertisers to reach a targeted audience by displaying ads within specific applications.

Benefits of this technology:

  • Users can access their desired applications while still being exposed to relevant advertisements.
  • Advertisers can effectively promote their products or services to a specific user base.
  • Application developers can generate revenue through advertising partnerships.


Original Abstract Submitted

An advertisement display method is performed by an electronic device configured with a display, and includes: displaying a splash advertisement based on first duration in response to an operation of opening a first application by a user; and displaying a home page of the first application after the display of the splash advertisement expires, and displaying a thumbnail advertisement at a preset location on the home page of the first application.

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