18243385. Generating Deeplinks for Applications Based on Multi-Level Referrer Data simplified abstract (GOOGLE LLC)

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Generating Deeplinks for Applications Based on Multi-Level Referrer Data

Organization Name

GOOGLE LLC

Inventor(s)

Justin Lewis of Marina Del Rey CA (US)

Scott Davies of Mountain View CA (US)

Generating Deeplinks for Applications Based on Multi-Level Referrer Data - A simplified explanation of the abstract

This abstract first appeared for US patent application 18243385 titled 'Generating Deeplinks for Applications Based on Multi-Level Referrer Data

Simplified Explanation

The abstract describes a method in a computing device that involves generating a set of data packets containing referrer data associated with resources rendered by the device. These resources are related to different applications. The data packets are then transmitted to an application server, which generates a deeplink or referrer tag based on the referrer data. The second application on the computing device retrieves content associated with the referrer data using the deeplink or referrer tag, and displays it within its own content interface.

  • Method involves generating data packets with referrer data for different resources rendered by a computing device.
  • The referrer data includes information about the resources and the applications associated with them.
  • Data packets are sent to an application server, which generates a deeplink or referrer tag based on the referrer data.
  • The second application on the computing device retrieves content using the deeplink or referrer tag.
  • The content is then displayed within the content interface of the second application.

Potential Applications

  • This technology can be used in mobile apps to provide seamless integration between different applications.
  • It can be utilized in e-commerce apps to track and analyze user behavior across different resources and applications.
  • Content sharing platforms can use this technology to enable users to easily share and access content from different sources.

Problems Solved

  • Simplifies the process of sharing and accessing content across different applications on a computing device.
  • Provides a standardized method for generating deeplinks or referrer tags based on referrer data.
  • Enables seamless integration and communication between different applications.

Benefits

  • Enhances user experience by allowing easy navigation between different applications and resources.
  • Enables personalized content recommendations based on user behavior across different applications.
  • Facilitates data analysis and tracking of user interactions across different resources and applications.


Original Abstract Submitted

A method in a computing device includes generating a set of data packets comprising a first referrer data associated with a first resource rendered by the computing device when executing a first application and a second referrer data associated with a second resource rendered by the computing device prior to rendering the first resource. The first resource provides a first content item associated with a second application. The method also includes transmitting the set of data packets to an application server, receiving, from the application server, a deeplink, or a referrer tag, that was generated based on the first referrer data and the second referrer data, and retrieving, by the second application and using the deeplink or the referrer tag, content associated with the first referrer data and the second referrer data for display at the computing device within a content interface of the second application.