17932037. PURCHASING OPTIONS OUTSIDE OF A SALES CHANNEL simplified abstract (INTERNATIONAL BUSINESS MACHINES CORPORATION)

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PURCHASING OPTIONS OUTSIDE OF A SALES CHANNEL

Organization Name

INTERNATIONAL BUSINESS MACHINES CORPORATION

Inventor(s)

Raghuveer Prasad Nagar of Kota (IN)

Reji Jose of Bangalore (IN)

Lakshmi Bellave Ramesh of Bangalore (IN)

Amul Sikchi of Bangalore (IN)

PURCHASING OPTIONS OUTSIDE OF A SALES CHANNEL - A simplified explanation of the abstract

This abstract first appeared for US patent application 17932037 titled 'PURCHASING OPTIONS OUTSIDE OF A SALES CHANNEL

Simplified Explanation

The patent application describes a method for converting user interest in an item into purchasing options through real-time user data analysis and image recognition technology.

  • Detect interest in an item viewed by a potential customer outside of a sales channel using real-time user data.
  • Locate the item offered by online sellers using an image of the item.
  • Determine a set of purchasing options to purchase the item.
  • Send the purchasing options to the user computing device for presentation.

Potential Applications

This technology could be applied in e-commerce platforms to provide personalized purchasing options to users based on their interests.

Problems Solved

This technology streamlines the purchasing process for users by offering them relevant options for items they are interested in, reducing the time and effort required to find and purchase products online.

Benefits

- Enhanced user experience by providing tailored purchasing options - Increased conversion rates for online sellers - Improved efficiency in the online shopping process

Potential Commercial Applications

Optimizing Online Shopping Experience: Enhancing the user experience on e-commerce platforms by offering personalized purchasing options based on user interests.


Original Abstract Submitted

A computer implemented method converts an interest in an item into a set of purchasing options. A computer system detects the interest in the item viewed by a potential customer outside of a sales channel using real time user data from a user computing device. The computer system locates the item offered by a set of online sellers using an image of the item in response to detecting the interest in the item. The computer system determines a set of purchasing options to purchase the item. The computer system sends the set of purchasing options to purchase the item to the user computing device for presentation on the user computing device. According to other illustrative embodiments, a computer system and a computer program product for converting an interest in an item into a set of purchasing options are provided.