Google llc (20240104152). PROTOCOL BASED COMPUTER NETWORK CONTENT TRANSMISSION BASED ON CLIENT COMPUTING DEVICE PARAMETERS simplified abstract

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PROTOCOL BASED COMPUTER NETWORK CONTENT TRANSMISSION BASED ON CLIENT COMPUTING DEVICE PARAMETERS

Organization Name

google llc

Inventor(s)

Krzystof Duleba of Zurich (CH)

Amin Charaniya of Santa Clara CA (US)

Vibhor Nanavati of Santa Clara CA (US)

Aileen Tang of Mountain View CA (US)

PROTOCOL BASED COMPUTER NETWORK CONTENT TRANSMISSION BASED ON CLIENT COMPUTING DEVICE PARAMETERS - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240104152 titled 'PROTOCOL BASED COMPUTER NETWORK CONTENT TRANSMISSION BASED ON CLIENT COMPUTING DEVICE PARAMETERS

Simplified Explanation

The abstract describes a system that allows a content management system server to obtain data transmission via a computer network from a script executing at the publisher device server. It also involves obtaining search result content items from an index of electronic documents, extracting feature vectors and document identifiers, determining information retrieval scores, and selecting content for transmission based on geographical location probabilities of devices.

  • Protocol-based data transmission from publisher device server to content management system server
  • Extraction of feature vectors and document identifiers from search result content items
  • Determination of information retrieval scores for search result content items
  • Selection of content for transmission based on device location probabilities

Potential Applications

This technology can be applied in various fields such as online search engines, e-commerce platforms, and digital marketing campaigns.

Problems Solved

This technology solves the problem of efficiently managing and transmitting content based on the geographical location of devices.

Benefits

The benefits of this technology include improved data transmission efficiency, enhanced search result relevance, and optimized content delivery.

Potential Commercial Applications

One potential commercial application of this technology is in location-based advertising and personalized content delivery.

Possible Prior Art

One possible prior art for this technology could be existing content management systems with location-based content delivery features.

Unanswered Questions

How does the system ensure the accuracy of device location probabilities in determining content selection for transmission?

The system may use a combination of network identifiers, location data, and historical device information to improve the accuracy of device location probabilities.

What security measures are in place to protect the data transmission and content selection process from unauthorized access or manipulation?

The system may implement encryption protocols, user authentication mechanisms, and access control policies to ensure the security of data transmission and content selection processes.


Original Abstract Submitted

a content management system server can obtain a protocol based data transmission via a computer network from a script that executes at the publisher device server, and can obtain search result content items from an index of electronic documents that include snippets of text extracted from the search result content items and that include hypertext links to the search result content items. the system can extract feature vectors and document identifiers of the search result content items, and can determine information retrieval scores of search result content items. based on the network identifier, location probabilities of device locations can be ranked and compared to thresholds. the system can determine a confidence threshold representing a minimum degree of certainty of the geographical location of the devices and can select content for protocol based transmission accordingly.