20240020932. SYSTEMS AND METHODS FOR DISPLAYING SUPPLEMENTAL CONTENT FOR MEDIA USING AUGMENTED REALITY simplified abstract (Rovi Guides, Inc.)

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SYSTEMS AND METHODS FOR DISPLAYING SUPPLEMENTAL CONTENT FOR MEDIA USING AUGMENTED REALITY

Organization Name

Rovi Guides, Inc.

Inventor(s)

Lucas Waye of Cambridge MA (US)

Theresa Tokesky of Boston MA (US)

Michael A. Montalto of South Hamilton MA (US)

Kanagasabai Sivanadian of Framingham MA (US)

SYSTEMS AND METHODS FOR DISPLAYING SUPPLEMENTAL CONTENT FOR MEDIA USING AUGMENTED REALITY - A simplified explanation of the abstract

This abstract first appeared for US patent application 20240020932 titled 'SYSTEMS AND METHODS FOR DISPLAYING SUPPLEMENTAL CONTENT FOR MEDIA USING AUGMENTED REALITY

Simplified Explanation

The abstract describes a patent application for systems and methods that use augmented reality to display supplemental content for print media. The application determines a user profile for an augmented reality device user and searches the content of the print media to identify portions that match or do not match the user profile. Supplemental content is obtained based on the matching portion of the print media, and this content is displayed over the non-matching portion.

  • Systems and methods for displaying supplemental content for print media using augmented reality.
  • User profile for an augmented reality device user is determined.
  • Content of the print media is searched to identify matching and non-matching portions with the user profile.
  • Supplemental content is obtained based on the matching portion of the print media.
  • The supplemental content is displayed over the non-matching portion of the print media.

Potential Applications:

  • Enhancing print media with additional information or interactive elements.
  • Providing personalized content based on user profiles.
  • Augmenting advertisements with interactive features or additional information.
  • Improving user engagement with print media through augmented reality.

Problems Solved:

  • Lack of interactivity and additional information in traditional print media.
  • Difficulty in personalizing content for individual users in print media.
  • Limited engagement and interaction with static print advertisements.

Benefits:

  • Enhanced user experience with print media through augmented reality.
  • Personalized content delivery based on user preferences and profiles.
  • Increased engagement and interaction with print media.
  • Potential for new advertising opportunities and revenue streams.


Original Abstract Submitted

systems and methods are provided for displaying supplemental content for print media using augmented reality. a user profile for a user of an augmented reality device is determined. content of the print media is searched to identify a first portion of the print media that matches the user profile and a second portion of the print media that does not match the user profile. supplemental content is obtained based on content of the first portion of the print media. a display of the supplemental content is positioned over the second portion of the print media.

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