18487675. METHOD AND APPARATUS FOR DELIVERING VIDEO AND VIDEO-RELATED CONTENT AT SUB-ASSET LEVEL simplified abstract (Comcast Cable Communications, LLC)
Contents
- 1 METHOD AND APPARATUS FOR DELIVERING VIDEO AND VIDEO-RELATED CONTENT AT SUB-ASSET LEVEL
- 1.1 Organization Name
- 1.2 Inventor(s)
- 1.3 METHOD AND APPARATUS FOR DELIVERING VIDEO AND VIDEO-RELATED CONTENT AT SUB-ASSET LEVEL - A simplified explanation of the abstract
- 1.4 Simplified Explanation
- 1.5 Potential Applications
- 1.6 Problems Solved
- 1.7 Benefits
- 1.8 Potential Commercial Applications
- 1.9 Possible Prior Art
- 1.10 Unanswered Questions
- 1.11 Original Abstract Submitted
METHOD AND APPARATUS FOR DELIVERING VIDEO AND VIDEO-RELATED CONTENT AT SUB-ASSET LEVEL
Organization Name
Comcast Cable Communications, LLC
Inventor(s)
Morgan R. Hays of Swarthmore PA (US)
Randall Hounsell of Glen Mills VA (US)
Jeanine Heck of Wynnewood PA (US)
METHOD AND APPARATUS FOR DELIVERING VIDEO AND VIDEO-RELATED CONTENT AT SUB-ASSET LEVEL - A simplified explanation of the abstract
This abstract first appeared for US patent application 18487675 titled 'METHOD AND APPARATUS FOR DELIVERING VIDEO AND VIDEO-RELATED CONTENT AT SUB-ASSET LEVEL
Simplified Explanation
The abstract describes a method and apparatus for delivering an ordered list of items of supplemental content to a consumer based on the context of media selected for consumption and the consumer's preferences.
- Determining the context of a portion of media selected for consumption
- Determining consumer preference information
- Generating an ordered list of supplemental content items based on the context and consumer preferences
Potential Applications
This technology could be applied in streaming services to provide personalized recommendations for additional content based on the user's viewing habits and preferences.
Problems Solved
This technology solves the problem of overwhelming users with irrelevant or uninteresting supplemental content by delivering a curated list tailored to their preferences.
Benefits
The benefits of this technology include enhancing user experience by providing relevant and engaging supplemental content, increasing user engagement and satisfaction, and potentially driving additional revenue through targeted content recommendations.
Potential Commercial Applications
Potential commercial applications of this technology include video streaming platforms, music streaming services, e-commerce websites, and online advertising platforms.
Possible Prior Art
One possible prior art could be recommendation algorithms used in streaming services or e-commerce platforms to suggest products or content based on user behavior and preferences.
Unanswered Questions
1. How does the algorithm determine the relevance of supplemental content to the context of the media being consumed? 2. What measures are in place to protect user privacy and ensure the security of consumer preference information?
Original Abstract Submitted
A method and apparatus for delivering an ordered list of items of supplemental content to a consumer comprising determining a context of a portion of media selected for consumption, determining consumer preference information corresponding to the consumer, generating the ordered list of items of supplemental content as a function of the context and of the consumer preference information.
