18263022. INFORMATION PROCESSING DEVICE simplified abstract (NTT DOCOMO, INC.)

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INFORMATION PROCESSING DEVICE

Organization Name

NTT DOCOMO, INC.

Inventor(s)

Kunihiro Aiba of Chiyoda-ku (JP)

Souhei Ono of Chiyoda-ku (JP)

Taku Ito of Chiyoda-ku (JP)

INFORMATION PROCESSING DEVICE - A simplified explanation of the abstract

This abstract first appeared for US patent application 18263022 titled 'INFORMATION PROCESSING DEVICE

Simplified Explanation

The information processing device includes: an extraction unit for extracting a target user who has used content in a content delivery service providing the content to a user; an acquisition unit for acquiring preference information related to a preference of the target user extracted by the extraction unit and including a plurality of first item values related to a predetermined preference; and a tendency information generation unit for generating tendency information indicating a tendency of the content based on the preference information of the target user acquired by the acquisition unit.

  • Extraction unit: Identifies target users who have used content in a content delivery service.
  • Acquisition unit: Gathers preference information of the target user, including multiple first item values related to a specific preference.
  • Tendency information generation unit: Analyzes the preference information to generate tendency information indicating the content's tendency based on the user's preferences.

Potential Applications

This technology can be applied in personalized content recommendations, targeted advertising, and user behavior analysis.

Problems Solved

This technology helps in understanding user preferences better, enabling more accurate content recommendations and targeted advertising.

Benefits

The benefits of this technology include improved user experience, increased engagement, and higher conversion rates for content delivery services.

Potential Commercial Applications

The potential commercial applications of this technology include content delivery platforms, e-commerce websites, and digital marketing agencies.

Possible Prior Art

One possible prior art for this technology could be personalized recommendation algorithms used in various online platforms to suggest content based on user preferences.

Unanswered Questions

How does the device ensure user privacy and data security while acquiring preference information?

The device must have robust security measures in place to protect user data and privacy during the acquisition of preference information.

What measures are taken to prevent bias in the generated tendency information based on user preferences?

It is essential to ensure that the tendency information generated is unbiased and accurately reflects the user's preferences without any external influence.


Original Abstract Submitted

The information processing device includes: an extraction unit for extracting a target user who has used content in a content delivery service providing the content to a user; an acquisition unit for acquiring preference information related to a preference of the target user extracted by the extraction unit and including a plurality of first item values related to a predetermined preference; and a tendency information generation unit for generating tendency information indicating a tendency of the content based on the preference information of the target user acquired by the acquisition unit